Campaigners are warning that millions of people who rely on conventional TV services risk losing out or being forced to take out high speed fixed broadband connections they can’t afford

Keir Starmer has been called upon to safeguard terrestrial TV amid concerns it could be discontinued. Government officials are considering whether to maintain Freeview beyond the mid-2030s or shift all TV to online streaming.

Campaigners caution that millions who depend on traditional TV services could lose out or be compelled to subscribe to high-speed fixed broadband connections they can’t afford. Research by the Digital Poverty Alliance (DPA) revealed that 96% of people trust the information they receive on terrestrial TV, while 90% believe it aids those who can’t afford costly monthly bills to access information and entertainment.

Some 75% concur that terrestrial TV helps alleviate loneliness and 70% feel comforted knowing it’s there as a backup. The study found that 73% think that terrestrial TV should be preserved well beyond 2035.

The DPA has penned a letter to the Prime Minister urging for this essential service to be protected. DPA Chief Executive Elizabeth Anderson stated: “The decision facing ministers will have far-reaching implications for millions of viewers, and it is vital that no one is left isolated from television due to cost or broadband connectivity.”

She further added: “DTT provides the UK with crucial social resilience, ensuring we can all stay connected. However, only a third of the public realise it is at risk,” reports the Mirror.

“We urge you to act to protect this crucial service for the millions of people who rely on it, before it is too late.”

A Department for Culture, Media and Sport spokesperson commented: “We are committed to ensuring that no-one is left behind as TV viewing increasingly moves to online platforms.”

They added: “That is why the government is currently working with the TV industry and other key players in the sector on a long-term sustainable approach to TV distribution in the UK for years to come.”

Moreover, they noted: “This will include a decision on whether to further extend the current commitment to keep Freeview on air until at least 2034.”